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It’s 8:35 a.m. on a Tuesday, Penna Powers headquarters is dark and quiet as people slowly make their way into work. They walk into their offices and begin scanning through emails, easing into the relaxing morning, when out of the silence comes a sound so vulgar yet humorous that everyone jumps from fear and simultaneously laugh uncontrollably. The phone speaker system has just been fart horned by the only person in the Underground in so “early,” our resident superhero, Thor.

Known for being reliable, speedy and incredibly talented, this designer has officially celebrated five years at Penna Powers. You can catch him working on projects for UDOT, Zero Fatalities, UCAIR, Utah Cancer Control Program and many more. Usually the first person in the building every morning and one of the last to leave at night, he is perhaps the most upbeat and positive guy in the Creative department. Even after a long day staring at a screen, he’s one of the first to volunteer or join in on the staff extracurriculars, participating in our MS Ride, Summer Games and most notably as the secret weapon on the agency’s soccer team.

In his spare time, you’ll find him combing his long golden locks, heading into the mountains to climb, hike or camp, building fires with his bare hands or listening to an audio book while cuddling with his best friend… no, not Tyson… Kiki, his cat.

He’s the type of guy you can always count on and is so crafty he’ll literally build props for photo shoots to ensure the job gets done right. We’re lucky to have had the opportunity to work with Thor for these past five years and look forward to many, many more. Thanks for always putting a smile on our faces and providing such stellar work!

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We can hardly believe it’s been five years since Justin Smart, or “Trusty Justy” as some call him, joined the Penna Powers team. From his role as Director of Public Involvement to Vice President of Client Services, he has provided our agency with exceptional growth, focus and joy.

Known for his way around a white board, Justin has a knack for communicating with people (particularly those who are fired up) and explaining things clearly while keeping a positive and upbeat attitude. No mountain is too high to climb in his eyes, so long as we have the right team in place and gear to support us.

Between strategizing, planning or managing a crisis, Justin has more meetings than anyone in the agency. And in the off chance he has a break, you’ll probably catch a glimpse of him in his sweater vest at the nearest gas station indulging his craving for a hot dog, which will likely take him an average of 54 minutes to consume. Don’t even get him started on the “best” Mountain Dew in town, he’ll drive however long it takes just to enjoy the perfect ice to bubbly soda ratio.

We’re so proud to call this techie, tenor (ask him about his role in Joseph and the Amazing Technicolor Dreamcoat), and father of four, one of our most trustworthy and fearless leaders.

Thank you for all that you do, Justin. We’re honored to celebrate you.

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There is a sixth dimension beyond that which is understood by man. It is a dimension as vast as the universe and infinite in time. It is the space between shadow and light, between superstition and science, and it lies between the depths of man’s fears and the peaks of his knowledge. This is the dimension of fantasy. It is an area which we call the Tyson Zone.

Witness, if you will, a basement, made out of Nerf dart black holes, spews of profane expletives and soothing essential-oil blends that stretch to infinity. The basement, or as we know it, The Underground, has inmates from the Creative, Production and Content teams. One inmate stands out amongst the rest.

His name is Tyson Holtkamp. His occupation—IT/Operations Manager at Penna Powers. At present, celebrating his tenth year of techie techniques, zombie apocalypse survival tips and fighting mysterious malware. He’s a man in his mid-thirties of medium height, perhaps a little more gluten intolerant than most men. His face was once that of a baby. Now covered with hair, it is no longer. There is no horror film left that he has not seen and no server issue he cannot resolve. He is the first to quote Stephen King and the last man standing in the face of a good tumbler of whiskey.

Down below, in a heated debate of Game of Thrones theories, is but a fragment of a man’s imagination. Left to admire is the cleverness of his humor and the patience needed to teach you of your technological mistakes. Without his help and guidance, the team at Penna Powers would disintegrate from the email spam, computer viruses and mutants that act upon them. Of all of Mr. Holtkamp’s strengths…it is his commitment to excellence, paired with his jest and wit, that make him such a joy to work with. Here’s hoping this is just the eve of the beginning…in the Tyson Zone.

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We may need to invest in another cabinet to showcase our awards because Penna Powers is adding three more trophies to the mix. Our team took home three bronze awards from the 38th Annual Telly Awards, which recognized the best videos across all screens. With over 12,000 entries from all 50 states and five countries, we’re proud to be recognized for our work by the selection committee.

Watch our winning videos:

Utah Zero Fatalities:

“Potty Mouth” – Television

“Slow Pour” – Television

Utah Clean Air Partnership:

“Causes of Inversion” – Online video

The videos were viewed on websites, social media channels, in-banner paid video promotions and in movie theaters.

Thank you to our clients for placing their trust in us to create innovative social change campaigns. While being recognized for our work is rewarding, what’s more important is the behavior change that we are able to accomplish in partnership with our clients.

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