Twelve years ago, Toho Co., Ltd. released “Godzilla: Final Wars” in Japan. This was the 28th film in the Godzilla series. At the movies’ conclusion, it was unclear if there would be another Godzilla movie ever made again. Amid rumors and false hopes, fans all around the world sat quietly waiting for the King of Monsters to return to the screen.
Then, in 2014, Legendary released “Godzilla” to largely positive reviews. Maybe it was the success of this movie, or maybe it was just pure happenstance, but not long after the American Godzilla aired, Toho announced that they would be returning to the studio to produce Godzilla: Resurgence (now called “Shin-Godzilla”).
Shin-Godzilla will be released in Japan on July 29th, and then in America sometime later this year. While I think most people can appreciate giant monsters battling each other, for those unfamiliar with the Japanese Godzilla films, something important should be noted: In Japan, Godzilla is a man in a suit. Rather than opt for a computer-generated Godzilla like the American films have done, Japan has always combined computer graphics with a physical, costumed character. And this 2016 Godzilla movie will be no different.
Take a look at these two trailers that have been released for the movie, and get hyped! This new twisted take on the big, bad monster is going to be good. Let me know in the comments below if you agree, or if you’re not a fan of Japan’s latest take on Godzilla.
For more information on other upcoming Godzilla movies, read here.
For marketing tips and tricks we can learn from Godzilla, read here.