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    Krystal-5-Year-BBQ

Contributed by Melanie Donahoo

Congratulations go out to our awesome receptionist, Krystal, for reaching 5 years at PPBH. We celebrated her milestone with a staff BBQ, and plenty of snarky comments. After all, that’s the PPBH way. Thanks Krystal, for constantly keeping tabs on all of us. That can’t be an easy job.

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Contributed by John Haynes

Understanding research is key for growing market share and should be viewed as an investment rather than a cost. Marketing budgets go much further when they are directed at what is driving purchase decisions. As these purchase drivers switch from wants to needs and back again, the marketing approach must also shift.

Find out how research can help you understand your audience and hone your approach by reading my white paper.

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